Optimal Business Ideas from the very beginning
Optimal Business Ideas from the very beginning -the manual contains information divided into chapters concerning small enterprises.
Chapter 1. What is small business? The chapter describes the nature of small business, its strong and weak points. It is also outlined the role of entrepreneurship in a market economy. There are mentioned the reasons or motives for starting a business.
Chapter 2. What business opportunities are there? the chapter justifies the need for stressing out real opportunities of business initiation, formulates the grievances
in accordance with the objectives and estimated results of business. It is known that the decision of starting a business is a difficult and risky one and the manual describes the basic steps of the decision making process. In this chapter are explained the ways of entering into business and their comparative analysis, especially the way of buying an enterprise using franchising.
Chapter 3. What is required in order to become a successful entrepreneur ? This chapter is dedicated to the description of personal characteristics of a successful entrepreneur, identifying the success factors. The chapter stressed the need for skills and abilities in management by applying the comparative analysis of the manager and the entrepreneur.
Chapter 4. How to find a good business idea or how to improve creativity ? The chapter presents the definition of creativity in business and the relationship between business and creativity, determining the conditions of effective work for business idea development (creation of an efficient group and creative training). The chapter outlines the characteristics of a creative personality, providing suggestions for self-evaluation and for the development of the creative potential. Wide use of these techniques /methods of business idea development will facilitate a successful business start.
Chapter 5. Business idea evaluation. This chapter includes a detailed description of personal criteria of business idea evaluation, development of personal objectives for long and short terms. At the same time, are analyzed the financial criteria of evaluation, and ways of finding financial resources for the business and calculation of personal income.
Chapter 6. Avoiding common mistakes. The content of this chapter includes the description of typical mistakes and reasons for failing in business. The detailed description and the analysis of the 20 most common start up mistakes are accompanied with the laws on entrepreneurship development, dedicated to help entrepreneurs avoid mistakes.
The manual is available only in Romanian
